ÿþNike has history on adidas hamburg navy their side. Yeah, brands like adidas have been around longer and Under Armour is doing everything they can to move up the ladder, but for the past 40 something years, the swoosh has owned pop culture. Look back at the images and films that defined the 80s and 90s and more often than not, you will see Nike on the feet of your favorite celebrities and athletes and even yourself. Nostalgia is strong for Nike products and that s why they dominate the retro game like no other brand.
But none of them fly off the shelves like this all-white pair did after adidas hamburg sale Kanye was seen rocking them during an NBA Playoff game. I m sure adidas and Kanye have discussed this a thousand times over but I can t wait to see him wear some Springblades.BTW, adidas is adidas hamburg trainers totally missing out by not selling those jerseys online. That would have been the hottest item of the summer with Kanye stans copping the West #23 jersey in seconds.
Meanwhile, Originals picked up where they left off in 2014 with hits like the ZX Flux XENO, the various Superstar initiatives with Pharrell including the ginormous Supercolor pack, a sequel to last year s amazing EQT collab with Pusha T and most recently, the adidas hamburg white NMD. They are no longer adidas secret weapon, they are the focus.Oh yeah, Kanye and his Yeezys (honestly, it s mostly the 350s because the 950s are irrelevant and the 750s were a product of first more than good ) were there.
When people look back at adidas comeback these past few years, the flashpoint is definitely Kanye, but the kickoff was the adidas ZX Flux. When these first dropped in early 2014, people were actually scrambling to get a pair. Since then, adidas has transitioned from the Prism to Reflective to mi ZX Flux to XENO and countless collabs. You might argue that the saturation point has been reached with adidas hamburgs these, but then something new comes along that changes our perception and we re back to loving them again.
What that means is the Nike Sportswear (or adidas Originals and Jordan Brand because it was the ZX Flux and Jordan Future respectively in 2014) silhouette that appeals to the casual and hardcore sneaker audience equally. but you got the feeling that the praise was starting to ring hollow from the blogs, as if they wanted it succeed more than the audience cared to actually see them. Even the Nike Payaa fell under this trap during the early Fall months too.